In 2004, on his first trip to Indonesia, Indosole's founder Kyle Parsons flip flop broke. He wanted something truly unique to Bali and had a pair of authentic Balinese sandals made for himself with tyres as the soles. As Kyle started to do some research, he realised the ever-growing trash problem and wanted to make a change. He came up with one solution to the problem: Using sandals as the new vehicle for this used tire material.
Indosole was born.